TikTok's "Coastal Grandmother Aesthetic" Is About Enjoying the Little Things in Life

May 2024 Β· 3 minute read

TikTok customers are professionals at creating new model and way of life traits. Here's the scoop on the newest trend, called "coastal grandmother aesthetic."

Source: TikTok/@Lexnicoleta; TIkTok/@carlyvandyke_

When it comes to TikTok, it's no secret that what "aesthetic" or way of life is on-trend can alternate in a single day. Typically, TikTok users generate "aesthetics" to explain a undeniable way of life and dressing. In 2020, customers saw the upward push of the dark academia aesthetic, the cottagecore aesthetic, and plenty of, many more, but now, there is a new lifestyle aesthetic on the upward thrust.

Users have coined the coastal grandmother aesthetic as TikTok's new reigning champion, but what is the coastal grandmother aesthetic? And do you need to be a senior citizen to sign up for in the fun? Here's the scoop.

Source: Netflix

Diane Keaton in 'Something's Gotta Give' is a key inspiration for coastal grandmother aesthetic.

What is the coastal grandmother aesthetic on TikTok?

The coastal grandmother aesthetic was once first created by way of TikTok consumer Lex Nicoleta in January 2022 but didn't pass viral until March. The 26-year-old made a video explaining the aesthetic so her fans (and others) may just understand her intentions. Coastal grandmother, according to Lex, is for folks of all ages who love "coastal vibes, recipes and cooking, Ina Garten, cozy interiors and more."

If you are caught, suppose seaside trips to Montauk, floppy sun hats, outdated family recipes, breezy vineyards, and numerous wicker furniture. Since her explanation video, the trend has unfold like woodland fire, with actresses Anne Hathaway and Diane Keaton celebrating the vogue on social media. Diane Keaton is reportedly certainly one of the biggest inspirations for the style, especially her work in 2003's Something's Gotta Give.

@lexnicoleta

GRAN EXPLAINED #coastalgrandmother

♬ This Will Be (An Everlasting Love) - Natalie Cole

In her movies, Lex additionally added that the style is about "little things that make your day feel more elevated." For example, "trying a new syrup in your coffee." The themes are about slowing down and enjoying the little things in life, especially as the remainder of the global hurries up in an attempt at post-pandemic productiveness.

A brand new, comparable aesthetic referred to as "coastal chic" or "coastal granddaughter" has also popped up lately.

TikTok user Carly Van Dyke recently went viral for explaining the differences between the coastal grandmother aesthetic and "coastal chic," a comparable if not fairly more youthful aesthetic. She describes the coastal granddaughter vibe as a extra "untucked" and "clean, cool girl" aesthetic. Carly provides, "I think the coastal chic girls are drinking their white wine and their cocktails while the coastal grandmothers are drinking their tea, you know what I mean?"

@carlyvandyke_

Let me know what y’all assume πŸ’™β˜οΈ #coastalchic #coastalgrandmother #coastal #fashiontiktok #style #spring

♬ original sound - carlyvandyke_

Paper mag spoke to Dr. Lorynn Divita, an associate professor of apparel merchandising at Baylor University, who described the reason why coastal grandmothers and granddaughters may well be trending at the moment. "So 'coastal grandmother' is perfect [as a term that conveys] being cozy, comforting and comfortable, and we just all understand that. Because in a chaotic world, what could be more comforting than a grandmother?"

However, there can also be some unfavourable connotations with the term coastal grandmother. As Dr. Divita issues out, the aesthetic is most commonly influenced by East Coast WASP tradition, the place the grandmothers in query have enough old cash to come up with the money for their sumptuous beachside residences.

@lexnicoleta

CG summer time dresser staples πŸŒŠπŸ‘΅πŸ»#coastalgrandmother #capsulewardrobe

♬ original sound - Lex Nicoleta

It appears like TikTok customers are most commonly on the lookout for a reason to be easygoing in a world where trends are always moving at a fast tempo, and who can blame them? Would you check out coastal grandmother chic?

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